I had to break the ice and get in the swing of things on our blog. What a behemoth task, to try and figure out what to tackle first. With so much happening in the Ford MoCo world, so much happening in the Capital Ford Lincoln world and literally hundreds of different topics that should and will be discussed here on our blog staring me in the face – I had to kick it off with the topic where machines literally HURL shopping carts into the side of vehicles harder then Schwarzenegger could ever accomplish, the topic where cars racing down a drag strip at 60 MPH blast a water cannon out the side of the trunk, a gigantic bottle rocket on steroids,  forcing that vehicle into a skid just to see how it’s compensation technology reacts. Folks, I’m talking about safety, the way Ford does it!

I think it’s a great place to start, amidst the fun of shopping carts and monster garden hoses, safety is  serious at Ford. The focus of the amazing engineering team at Ford, has our vehicles reigning supreme. Ford holds more Top Safety Picks awarded by the Insurance Institute for Highway Safety (IIHS) than any other company and more  government 5-star-ratings than any brand. I think that’s something pretty cool to brag about. Like the guy in the latest Ford commercial says, “the thing about safety is, when you need it – you really need it!”

It blows my mind how elaborate the safety testing is. Among other crazy tests, Ford’s safety engineers have concocted a clever test method using a multi-tailed, lead-tipped steel whip. They use it to repeatedly “pepper” the under body where side impact air bag sensors are located.  Data collected from such tests is used to refine sensor calibrations and test durability. For Saskatchewan that makes sense, with so many grid roads, your vehicle is going to get peppered under there eventually.

To the Ford engineers it makes perfect sense to drive vehicles at highway speeds into curbs and railroad tracks… and we’re not talking nice a railroad crossing, its full on carnage in the middle of a test area, of a rail road track meets car at serious speed. As fun as that might sound, there’s some practical reasons for the barrage of tests the engineers throw at these vehicles and although you’d never drive that recklessly, there may be a split second where all this testing, thought and care going into the vehicle, saves your family.

All the crazy testing stems from cutting edge technology and innovative ideas incorporated into each Ford and Lincoln hitting the road today. Some of the standouts are:

• New airbags deploying 30% faster
• BLIS – Blind Spot Information System
• Advance Trac ESC (electronic stability contro;)
• RSC (Roll Stability Control)
• Safety Cell construction
• A full Safety System complete with RCM smart computer in EVERY new vehicle

When you have so many industry exclusive compnents, there’s no standardized method to test and evaluate how well they might work. With the battery of tests and standards Ford has set, I could go on for hours… no days. What do you think of Ford’s approach to safety and what would you like to know more about when it comes to the features incorporated into the vehicles we have for sale?

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